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Handshake Acquires Data Label Auditing Startup Cleanlab in Strategic Acqui-Hire

AI Data Labeling Acquisition Handshake Cleanlab M&A Startups TechCrunch Artificial Intelligence
January 28, 2026
Viqus Verdict Logo Viqus Verdict Logo 8
Data Quality Takes Center Stage
Media Hype 6/10
Real Impact 8/10

Article Summary

Handshake, the rapidly growing AI data labeling platform, has made a strategic acquisition of Cleanlab, a startup focused on data label auditing. This ‘acqui-hire’ is designed to significantly enhance Handshake’s ability to produce higher quality data for its clients, which include leading AI labs like OpenAI. Cleanlab’s core technology, developed by a team of MIT PhDs, focuses on automatically identifying and flagging incorrect data labels without requiring manual review. The acquisition brings nine key Cleanlab employees into Handshake’s research organization, led by CEO Curtis Northcutt, who pioneered Cleanlab’s automated auditing techniques. Notably, Cleanlab’s researchers frequently worked with competitors like Mercor, Surge, and Scale AI, further solidifying Handshake’s position within the broader AI data labeling ecosystem. Handshake was last valued at $3.3 billion in 2022 and is projected to reach ‘high hundreds of millions’ in annualized revenue this year. The deal highlights the increasing importance of data quality in the AI space and Handshake’s commitment to providing a robust solution.

Key Points

  • Handshake acquired Cleanlab in a strategic ‘acqui-hire’ to bolster its data labeling capabilities.
  • The acquisition brings nine Cleanlab employees, including MIT PhDs, into Handshake’s research organization.
  • Cleanlab’s technology focuses on automatically auditing data labels, improving data quality for AI model training.

Why It Matters

This acquisition is significant for several reasons. Firstly, it underscores the growing recognition within the AI industry that high-quality data is paramount for successful model training. Secondly, it demonstrates Handshake’s ambitious growth trajectory and its strategic positioning as a key player in the data labeling market. Finally, the involvement of MIT PhDs and the company’s previous collaborations with competitors like Scale AI highlight the innovation and competitive landscape within this rapidly evolving sector. This news matters to professionals involved in AI development, data science, and venture capital, as it reflects trends in investment and the increasing focus on data-centric approaches to AI.

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