ViqusViqus
Navigate
Company
Blog
About Us
Contact
System Status
Enter Viqus Hub

Grammarly's Identity Grab: A Privacy Backlash

AI Editing Grammarly Authorship Data Privacy Expert Review Opt-Out AI Suggestions
March 10, 2026
Source: The Verge AI
Viqus Verdict Logo Viqus Verdict Logo 6
Shifting Sands
Media Hype 5/10
Real Impact 6/10

Article Summary

Grammarly’s recent rollout of the 'Expert Review' feature has ignited a privacy storm. The tool leverages users’ names and identities to lend credibility to its AI suggestions, a practice that raises significant ethical concerns regarding consent and data usage. Several prominent tech journalists, including those at The Verge, discovered that Grammarly was using their names without permission, highlighting a lack of transparency and control for users. Despite the outcry, Grammarly has offered a limited opt-out option via email, but has not issued an apology or reversed the core functionality. The company’s response emphasizes providing ‘greater control’ for experts, yet the fundamental issue remains: the unauthorized use of personal identities to build trust in an AI product. This incident underscores the growing need for responsible AI development and greater accountability from companies leveraging user data.

Key Points

  • Grammarly’s ‘Expert Review’ feature uses users’ names and identities without permission.
  • Several journalists discovered this practice, leading to a public backlash.
  • Grammarly offered a limited opt-out option, but has not apologized or reversed the feature's core functionality.

Why It Matters

This episode isn't simply about a single product feature; it’s a symptom of a broader trend in AI – the tendency to collect and utilize user data without explicit consent or clear understanding. The lack of transparency and the subsequent defensiveness from Grammarly demonstrate a critical disconnect between AI companies and the individuals whose data is being used. This has significant implications for user trust, data privacy regulations, and the ethical frameworks guiding AI development. The controversy forces a direct confrontation about who has control over personal identity in the age of sophisticated AI.

You might also be interested in