Adobe's 'Corrective AI' – Tweaking Voices and Soundscapes with Generative AI
Adobe
AI
Generative AI
Creative Suite
Audio Editing
Firefly
Voice Actors
Copyright
Sneaks Showcase
8
Refined Realism
Media Hype
7/10
Real Impact
8/10
What is the Viqus Verdict?
We evaluate each news story based on its real impact versus its media hype to offer a clear and objective perspective.
AI Analysis:
Adobe’s strategic focus on practical ‘correction’ rather than generation aligns with a measured approach to AI adoption within creative workflows, though the technology's long-term impact is still unfolding.
Article Summary
Adobe showcased ‘Corrective AI’ during its MAX Sneaks event, demonstrating its potential to revolutionize audio editing. The core functionality involves leveraging generative AI to refine existing audio tracks, effectively ‘correcting’ imperfections or adding nuanced elements. Users can apply pre-set emotions to voiceovers, altering inflection and tone with a few clicks. Beyond voiceovers, the AI can intelligently separate complex audio tracks—such as voices, ambient noise, and sound effects—allowing for granular control. A particularly striking demo involved separating a voiceover from the sound of a drawbridge bell, effectively removing the distracting sound. Furthermore, the system can automatically generate sound effects to match video scenes—detecting a scene with an alarm clock and producing a realistic alarm sound. While still experimental, these features highlight Adobe's strategic approach to integrating generative AI into its creative suite, aiming to address real-world challenges faced by video editors and sound designers. This aligns with Adobe's broader exploration of AI-powered tools, building on advancements like Harmonize, which automated asset placement. The reveal comes amidst ongoing industry concerns about AI’s impact on creative professions, particularly voiced by voice actors who have been negotiating for safeguards around the use of AI-generated voices.Key Points
- Adobe is developing ‘Corrective AI,’ a generative AI feature for refining existing audio tracks.
- The tool allows users to apply pre-set emotions to voiceovers, dramatically altering the sound through simple adjustments.
- ‘Corrective AI’ can intelligently separate complex audio tracks, offering granular control and addressing practical audio editing challenges.