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Retro's Splat App Turns Photos into AI-Generated Coloring Pages

AI Generative AI Apps Kids Coloring Books Retro iOS Android
December 22, 2025
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Article Summary

Retro, a photo-sharing app focused on close-knit groups, is exploring the creative potential of generative AI with its new Splat app. Splat allows users to instantly convert their photos into printable coloring pages, catering to the enduring popularity of coloring among children. The app provides a selection of art styles – including anime, 3D movie, manga, and cartoon – and users can choose whether to print the pages or view them on-screen. Unlike traditional coloring books that can be costly and difficult to navigate, Splat offers a straightforward, at-home solution. The app’s pricing structure includes a $4.99 weekly subscription (25 pages) or a $49.99 annual subscription (500 pages). Parental controls are implemented through a verification step requiring the user’s birth year. This experiment reflects a broader trend of AI being used to stimulate children’s creativity, alongside similar initiatives like Stickerbox and Casio’s Moflin robotic pet. The focus on accessibility and ease of use suggests a market opportunity for AI-driven creative tools for families.

Key Points

  • Retro is experimenting with generative AI to create a new app, Splat.
  • Splat transforms user photos into printable coloring pages in various artistic styles.
  • The app offers a subscription-based pricing model with tiered options for page generation.

Why It Matters

The launch of Splat highlights the growing intersection of generative AI and childhood entertainment. As AI tools become more accessible and sophisticated, we're seeing novel applications emerge—beyond simply generating images—to foster creativity and engagement among young children. This development demonstrates the potential for AI to provide a customized and engaging learning experience, directly appealing to parents’ desire for unique and affordable creative activities. The prevalence of similar AI-driven projects (Stickerbox, Moflin) underscores the industry-wide recognition of this market opportunity. This also reveals a trend of personalized, on-demand creative solutions.

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