Viqus Logo Viqus Logo
Home
Categories
Language Models Generative Imagery Hardware & Chips Business & Funding Ethics & Society Science & Robotics
Resources
AI Glossary Academy CLI Tool Labs
About Contact

Facebook’s New AI Feature Scans Unposted Photos for Training – Raising Privacy Concerns

AI Meta Facebook Artificial Intelligence Data Privacy Camera Roll AI Training Tech
October 17, 2025
Viqus Verdict Logo Viqus Verdict Logo 8
Data Drain
Media Hype 7/10
Real Impact 8/10

Article Summary

Meta has launched a new opt-in feature for Facebook and Canadian users that enables the platform’s AI to analyze photos directly from your phone’s camera roll. This feature, dubbed “shareworthy,” aims to offer creative suggestions and edits to users’ existing photos. However, the rollout has sparked debate and raised concerns regarding user privacy. Initially, Meta stated that the camera roll media would not be used to improve AI at Meta unless the user chooses to edit it with the AI tool or shares the resulting creation. Following a clarification from Meta spokesperson Mari Melguizo, it was revealed that Meta will collect and store your photos in the cloud and Meta’s AI will get to look at them, but the company won’t use them to train their AI unless you take an additional action. Despite assurances, the core function—scanning unposted, private photos—remains a point of contention. This follows previous disclosures that Meta has already been training AI on all public photos and text posted by adult users since 2007. The feature is meant to offer users creative tools and help users who don’t have time to “create something special,” but the underlying data collection practice remains a delicate issue for users wary of Meta’s data usage.

Key Points

  • Facebook is introducing a new feature that analyzes photos from your camera roll using its AI.
  • Meta initially stated that the AI wouldn't train on the media unless the user actively edits or shares the photo, but this was clarified.
  • The feature involves collecting and storing user photos in the cloud, raising concerns about Meta’s ongoing data collection practices.

Why It Matters

This news is significant because it represents a potential expansion of Meta’s data collection practices beyond publicly available content. While Meta insists the AI won't train on the images unless explicitly allowed, the very existence of this feature and the collection of potentially sensitive, unposted photos raises serious ethical and privacy concerns. For professionals monitoring tech companies, this highlights the ongoing struggle to understand and regulate how large tech firms utilize user data, particularly in areas that aren't explicitly disclosed. The continued use of user data, even if ostensibly for creative assistance, requires scrutiny to ensure transparency and protect user rights.

You might also be interested in